Overview
I refreshed the design and pagination of the undergraduate viewbook, managing the entire process—from photography and proofing to production and printing—delivering an award-winning final product that effectively represented the College's brand. This viewbook also featured a small 'location book' affixed to the center spread, offering a snapshot of campus life and local attractions.
MY ROLE
Senior Graphic Designer, Project Manager
EMPLOYER
Meredith College
DURATION
4 weeks design, 2 weeks print
TEAMMATES
Marketing Team, Admissions Team
AWARDED SILVER
Raleigh Public Relations Society's 'Sir Walter Raleigh' Awards Competition, 2010
Photos of the Printed Design
The Location Book
To highlight Meredith College's location and its role in student life, I designed a 'location book' affixed to the center spread of the viewbook, as depicted in the photo above. The location book also functioned as a standalone piece that was wildly popular at college fairs.
graphic design
Meredith College Magazine
NEXT Award